Effective marketing materials are essential for showcasing your product in its best light. Flyers, sell-sheets, look books, business cards, coupons and a whole host of other print and digital deliverables—these tools act as stand-ins for the physical package. They offer potential buyers and customers a chance to connect with your brand even without the product in hand.
That’s why every detail matters. These marketing materials help to deliver consistent and brand forward touch points for every product Tofurky produces. For retail, for food service and for foreign markets, every product has necessary information that needs to be delivered. The visuals need to captivate, the copy must entice, and the content should deliver all the critical information to ensure readers walk away confident and ready to make their next purchase. When done right, these materials don’t just inform—they inspire action and reinforce trust in your product’s quality. Below is a selection of just a small fraction of all the marketing material I was able bring up to Tofurky's gold standard.
